Let’s discuss something which always pops up in each and every engineer’s mind.
There has been a lot of articles and blogs written regarding engineer’s becoming a digital marketer.
But eventually, no one got the clarity!
Even most people say Digital Marketing after engineering is purely different domains. But considering they are missing out the fact that digital marketing is nothing but marketing driven by the internet.
Hence find these 5 reasons to justify why digital marketing after engineering.
1. Problem Solver
When it comes to analytical skills in digital marketing, you must be an expert in solving the problem.
As such an engineer is always a chief problem solver.
Digital Marketing is a process where you need to analyse and choose steps further. Based on the researched data you have to run campaigns and solve the exact need of business.
2. Challenge Acceptor
There are multiple challenges in digital marketing at each level.
It can be an unsuccessful campaign or delivering an incorrect message to target audience.
So the whole consideration is whether it may be technical or non-technical aspects, an engineer is always ready to face challenges.
In each and every step they are ready to accept and cope up with the challenges.
3. Career Growth
Career growth for engineers who belong to computer science is always much higher.
Engineers from other core backgrounds like electrical, civil or mechanical can use this platform for their growth perspective as well.
There is no rocket science in learning digital marketing. Everything is on the internet now.
You just need to switch your profile by learning some basic on use of the internet.
Creativity comes into picture where you want to incorporate things in different ways.
The truth is marketing and sales are closely interlinked with each other.
You have to create new ideas for each strategy.
As such in this particular field of digital marketing, an engineer will enjoy for the analytical works to execute.
It is not about earning huge bucks but enjoying work engineers always prefer.
Engineers always rely on data’s and facts.
Digital Marketing itself is carried out with researched data sets.
Based on your past records you have to build a plan and target. An engineer is always logical and keeps the record clean.
Most of the digital marketing agencies follow friendly culture or you can say semi-formal work life.
Also, it needs to be clarified that, Digital Marketing is a platform that doesn’t need any technical skills as a prerequisite. When you are an engineer and you know how to market things over social media then everything is sorted.
Once you learn those skills, it becomes added advantage to your existing skills for sure but also gives you different opportunities to earn money.