Let’s imagine a scenario.
You are running several websites for your different businesses. What do you think that will rank your website?
Two possible outcomes will come for sure which are the content and links that redirect your site.
When it comes to link building, Google algorithms interfere with it. Although there are high chances of link getting spam there are still some full proof ways to remain active.
The fact is link building, is a purely manual process. There are people who are using automated e-mails but best results come when you write your own emails. This is where you execute a human approach. But at the same time, you need to take care of certain aspects like mentioned below…
- Avoid URL’s
Instead of using the URL directly in your emails start making a hyperlink to your anchor text. Use hypertexts like “click here” which will not look much as spam.
Also, try to always mention the referred article rather than linking it.
- Subject Line
Common, it is 2018 and you know how competitive it is seeking attention from popular webmasters.
Keep a catchy subject line.
Be specific as much to relate your intent to that subject line. In the favour of placing links, this will add value more.
One more thing that can differentiate you from others is when you add your personal details.
Putting personal details like website details, email, social media accounts and phone number is what spammers won’t do.
The next big thing which is being carried out by all the SEO experts there is using Skyscraper Technique.
This is a content driven technique for link building.
You need to find out your best piece of content which was appreciated much earlier. Use tools like buzzsumo to find the most viral and trending content in your subject.
Keeping the same message as the theme, create a new and better content again.
By this, you can reach out to the people who are already linked as it is already been indexed in Google.
Gaining more traffic becomes easy.
It may be any SEO campaign, link building is a must.
The idea behind link building is to prove your site’s relevance. Even you can reclaim your broken links which exist on your website.
Sometimes it doesn’t work the way you want. Even the most reliable source might be useless which needs to be encountered well.
After in digital marketing manual link building campaigns are very crucial.
In order to get perfect outcomes, you need to publish good content with high link building strategies in a well-organised way.
Do let us know what else you have found with relevance to link building.